The Key To Increasing Inquiries, Leads, Sales…
http://www.searchenginejournal.com/the-key-to-increasing-inquiries-leads-sales%e2%80%a6/25762/
What can you test? Anything and everything! Test your ads, test headlines on your site, test your pricing, test colors. Test, test, test.
Do I have to say that we totally totally agree with this article? Well, yes, we do. Unless you’ve ever done any split testing, you simply won’t appreciate the power of doing it.
We’ve been really loving http://www.optimizely.com for testing recently. Give it a try!
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